TDK Braces for U.S. Trade War with Dual Battery Launch Plan
TDK Corporation, a Japanese electronics titan established in 1935, is preparing for the future with a dual forecast due to the uncertainty of the U.S. trade war. The company is heavily investing in its energy segment, particularly batteries, and is set to launch its next-generation silicon anode batteries soon.
TDK, a major manufacturer of batteries, sensors, and capacitors, is expediting the launch of its third-generation batteries. These batteries, which use silicon anodes for higher energy density, are expected to hit the market 'very soon', ahead of the planned summer launch. The company also aims to introduce its fourth-generation battery 'sometime next year'.
Over the next three years, more than half of TDK's capital expenditure will be on its energy segment, reflecting the company's commitment to this area. The trade war's biggest impact could be on the U.S. market, affecting demand for smartphones and other electronics that rely on TDK's products.
TDK's annual forecast includes both a base and a risk scenario to navigate the uncertainty caused by the U.S. trade war. The company is heavily investing in its energy segment, particularly batteries, and is set to launch its next-generation silicon anode batteries soon. The U.S. market, a significant consumer of TDK's products, could be the most affected by the trade war.