Jewelry retail giant Joyalukkas collaborates with Zoho for a digital overhaul of its international retail businesses
Zoho Partners with Joyalukkas for Large-Scale Digital Transformation
Jewellery retailer Joyalukkas has partnered with Sridhar Vembu's Zoho for a significant digital transformation of its global retail operations. The collaboration aims to improve operational efficiency and deliver a consistent customer experience across multiple international markets.
The transformation is carried out using a phased, consulting-led implementation approach, tailored to Joyalukkas' global retail structure. The Zoho Customer Experience Platform, designed to support the company's operational and customer service goals at scale, is at the heart of this transformation.
The platform unifies sales and service functions, centralises customer data, and enhances operational agility. It is crucial for delivering Joyalukkas' signature experience consistently across the globe. Powered by contextual intelligence, the platform enables personalised, real-time engagement.
The India rollout of the platform has been completed, and it is now deployed across Joyalukkas' 10 international markets, which include the UAE, US, the United Kingdom, Singapore, and Malaysia. The partnership has resulted in the implementation of Zoho's Customer Experience Platform in over 100 stores in India.
For luxury retail, which operates at the intersection of craftsmanship, quality, and emotion, delivering a consistent experience is essential, according to Mani Vembu, CEO of Zoho. He emphasised that the transformation from reactive service to proactive, insight-led engagement is happening across every region Joyalukkas operates in.
John Paul Alukkas, Managing Director of Joyalukkas, stated that the company needed a platform that could unify data, adapt to local nuances, and scale globally. Tony Thomas, the CEO of Zoho involved in this digital transformation, shared that the platform enables Joyalukkas' teams to engage with customers not just based on transactions, but with a deep understanding of their preferences, behaviours, and context.
The Zoho Customer Experience Platform provides a unified view of the customer and enables contextual, omnichannel engagement. It establishes a scalable foundation for customer service innovation across global markets, helping enterprises pivot quickly and drive meaningful customer service interactions with deep data unification and rapid implementation.
With this partnership, Joyalukkas aims to integrate greater cohesion, intelligence, and agility into its systems, paving the way for a seamless and personalised customer experience.
Read also:
- Automobile manufacturer IM Motors reveals an extended-range powertrain akin to installing an internal combustion engine in a Tesla Model Y.
- Conflict Erupts Between Musk and Apple Over Apple Store's Neglect of Grok
- Partnership between MTN South Africa and SANTACO aims to advanced transportation systems and stimulate economic opportunities for the masses in South Africa.
- Rapid Construction of Rajasthan's 435 Megawatt Solar Power Plant in Eight Months Reduces Carbon Dioxide Emissions by Over 700,000 Tons
