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Google UK's £2.89BN Turnover Boosted by £5BN UK Investment Pledge Despite £25BN Legal Claim

Google UK's financial growth is undeniable, but a £25bn legal claim over its market practices casts a shadow. Despite this, Google continues to invest in the UK, promising job creation and digital upskilling.

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2 min read
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Google UK's financial performance and market position have been under scrutiny. The tech giant is facing a £25bn legal claim over alleged abuse of its dominant position in online search advertising. Meanwhile, Google UK's turnover and pre-tax profit have increased, reaching £2.89bn and £403.3m respectively in 2024.

Google UK's growth is evident in its financial figures. Its turnover rose to £2.89bn in 2024, up from £2.81bn in 2023. Pre-tax profit also increased to £403.3m, a rise from £373.8m the previous year. Despite this, Google faces a significant legal challenge. A £25bn claim has been filed against the company for allegedly exploiting its dominant position to benefit UK advertisers over several years. The organisation behind this legal action remains unnamed.

Google's influence extends beyond its financials. The UK government has partnered with Google Cloud to modernise public services and upskill civil servants in digital and AI tools. Google has also pledged to invest £5bn into the British economy over the next two years, aiming to create over 8,000 jobs. However, Google's cloud market share in the UK lags behind competitors like Microsoft and Amazon, each controlling up to 40% of the market. Google's first owned and operated data centre in the UK, set to open in Waltham Cross with a £796m investment, may help bridge this gap. In 2024, Google UK cut 373 jobs, reducing its headcount to 7,029.

Google UK's financial growth is undeniable, but the £25bn legal claim over its market practices casts a shadow. Despite this, Google continues to invest in the UK, promising job creation and digital upskilling. The opening of its first UK data centre signals a commitment to the local market, though Google's cloud market share remains a challenge.

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