Example of 2D Game Art Brief for Rocketbrush Studio:
We are excited to announce a new 2D art outsourcing project for an unannounced slot game, designed for mobile platforms such as iOS and Android. This game boasts a playful and encouraging atmosphere, departing from the dark and serious tones often found in similar games.
Key Requirements
Art Style & References
To ensure the game's playful tone is accurately captured, clear and specific references reflecting the desired aesthetic are essential. This includes a vibrant colour palette, character poses, iconography, and animation style.
Asset Scope
Deliverables for this project may include individual slot symbols, backgrounds, user interface elements, character mascots, animations (idle, reel spins, bonuses), and promotional materials.
Animation
Smooth and expressive animations will be used to enhance the playful feel of the game. Outsourcing studios with expertise in traditional-style or modular 2D animations, such as frame-by-frame or Spine 2D animations, are encouraged to apply.
File Formats for Delivery
All static assets should be delivered in PSD format for easy adjustments. For animation and atlas export, assets should be provided in JSON plus an atlas (texture atlas) format for efficient integration into slot game engines.
Deadline
It is crucial that 75% of the assets are completed and delivered by December 1, allowing vendors to plan their schedules accordingly.
Workflow and Communication
A full production cycle from sketches to polished assets, handled in-house or by a coordinated team, is required to ensure stylistic consistency, reliable communication, and quality control.
Production Stage
During the production stage, rough sketches with overall ideas and shapes will be presented before finalizing the image. Each level of the game has a specific theme, focusing on ancient civilizations such as Greece, Rome, and Egypt.
Delivery and Launch
All images need to be presented in PSD format with layers carefully separated and arranged into groups for animation purposes. Layer groups should have names and be easy for developers to navigate among them. The soft-launch of the game is expected by the end of December.
The game features usual mechanics for digital slot machines and online casinos. Players can make spins, earn rewards, and buy coins for more spins. This project is a 2D art outsourcing job for an unannounced slot game, and we are looking for talented studios to help bring this playful vision to life.
- To complement the playful and encouraging lifestyle of the game, it's crucial to use modern fashion-and-beauty trends when designing character mascots, ensuring they are appealing to a wide audience.
- Although the project primarily focuses on the 2D art outsourcing for an unannounced slot game, incorporating gadgets and smartphones with up-to-date technology into promotional materials will help boost its appeal and create a more immersive player experience.
