Employing a massive workforce of 13,000 individuals, I test potential concepts to determine their potential for generating a $100 million revenue.
Atlassian, the Australian software company known for tools like Jira, Confluence, and Trello, has undergone a significant transformation under the leadership of its President, Anu Bharadwaj. Bharadwaj joined Atlassian in 2014 as Head of Product for Jira when the company had around 300 employees.
Since then, Bharadwaj has spearheaded central transformations at Atlassian, including the shift from on-premise to the cloud and the introduction of the "Work from Anywhere" model. One of the key aspects of this transformation has been the focus on Artificial Intelligence (AI).
Top management at Atlassian, under Bharadwaj's leadership, has utilised AI to enhance time management, sharpen ideas, and improve decision-making. This has been primarily achieved by integrating AI-powered features into their cloud products and work systems.
For instance, AI features have been embedded in key Atlassian products like Confluence. This has led to users creating and editing content more efficiently, thus increasing overall platform engagement and fostering sharper, more collaborative idea development.
The company’s shift from on-premise to cloud also involved building AI capabilities that streamline workflows, automate routine tasks, and provide analytics to support faster, data-driven decision-making by leadership and enterprise customers.
Bharadwaj has also spearheaded Atlassian’s System of Work strategy, which leverages AI for smarter workflow integrations and decision support, helping top management and teams manage their time and resources more efficiently while maintaining strategic focus.
Moreover, AI adoption at scale has been fostered at Atlassian, reflected in a 50% increase in AI-powered feature usage quarter-over-quarter. This indicates that leadership effectively encouraged organisational use of AI tools to optimise work processes and ideas throughout the company.
To further enhance its AI and cloud capabilities, Atlassian entered into a multi-year partnership with Google Cloud. This collaboration signifies ongoing investment by management in cutting-edge AI to sustain competitive advantage and improve operational efficiency.
Today, over 13,000 people work for Atlassian worldwide. Bharadwaj began her career as a video game developer at Microsoft. Artificial Intelligence is a focus area for top management at Atlassian, with the aim of continuing to optimise work processes and ideas across the organisation.
[1] Atlassian Blog: [Link] [2] Atlassian Blog: [Link] [3] Atlassian Blog: [Link] [4] Atlassian Blog: [Link] [5] Atlassian Blog: [Link]
- What seems to be a key focus area for Atlassian's top management under the leadership of President Anu Bharadwaj is the integration of Artificial Intelligence (AI) into their cloud products and work systems, to enhance time management, sharpen ideas, and improve decision-making.
- Atlassian's shift from on-premise to cloud also involved building AI capabilities, with the aim of streamlining workflows, automating routine tasks, and providing analytics to support faster, data-driven decision-making by leadership and enterprise customers.
- To further enhance its AI and cloud capabilities, Atlassian entered into a multi-year partnership with Google Cloud, signifying ongoing investment by management in cutting-edge AI to sustain competitive advantage and improve operational efficiency.
